Sitka Salmon Shares
Sitka Salmon Shares is a values-driven seafood company that provides premium, wild Alaska seafood delivered to their customer’s doorstep. They work to offer the highest quality seafood experience available, support Alaskan coastal communities, and promote environmental stewardship.
Despite their commitment to quality and sustainability, Sitka Salmon Shares was struggling to attract and retain customers, and needed a more effective marketing strategy to increase their online visibility and drive qualified traffic to their website.
Our team worked closely with Sitka Salmon Shares to develop a comprehensive marketing strategy that included search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and email marketing.
To improve their online visibility and search engine rankings, we conducted a thorough analysis of their website and identified key areas for improvement, including keyword research, on-page optimization, and link building. We also launched targeted PPC campaigns that optimized for high-converting keywords and ensured that the company was prominently displayed on search engine results pages (SERPs).
To complement our SEO and PPC efforts, we launched a social media marketing campaign that targeted potential customers with engaging, visually appealing ads that highlighted the company’s unique selling points, such as the quality and sustainability of their products. We used a combination of Facebook, Instagram, and LinkedIn ads to reach different segments of the target audience, and continuously optimized the campaigns based on performance metrics such as click-through rates, engagement rates, and conversion rates.
In addition, we launched email marketing campaigns that promoted special offers and highlighted the company’s values and commitment to sustainability, to engage with their subscribers and increase customer retention.
- Product-led growth strategy
- Launch plan
- PR strategy guidance
- Paid performance (Social, SEM)
- Content strategy & SEO
- Conversion rate optimization
- Audience hyper-targeting
- Email & push notification marketing
- Design, UX, and copywriting
Our marketing strategy led to significant improvements in Sitka Salmon Shares’ online visibility, customer engagement, and revenue:
- 202.08% Increase in Sessions: There were 145 sessions, compared to 48 in the previous period.
- 894.49% Increase in Impressions: There were 399,665 impressions, compared to 40,188 in the previous period.
- 52.73% Increase in Subscriptions: There were 168 subscriptions, compared to 110 in the previous period.
- 38.63% Increase in Revenue: The company generated $62,558.54, compared to $42,125.09 in the previous period.
These impressive results demonstrate the effectiveness of our marketing strategy and the value of our services. By optimizing Sitka Salmon Shares’ online presence and driving qualified traffic to their website, we were able to help them increase revenue, improve customer engagement, and build a stronger brand that stands out in a highly competitive market. Today, Sitka Salmon Shares continues to thrive as a values-driven seafood company that delivers premium, sustainable seafood to customers across the country.
Our client's concept about this work
View Next Case Study
Ready to achieve similar results for your business?
Contact us and learn how we can help you grow your brand, attract more customers, and increase your revenue.