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The Power of Digital Marketing: Strategies to Grow Your Business

Insights from RLC Media's Experts in Digital Marketing

Social Media and SEO: 3 Ways To Boost Search Results
 Social Media and SEO: 3 Ways To Boost Search Results You want as many eyes as possible on your website – whether your goal is to sell your products, promote your services, or, you know, provide the world’s best digital marketing. There are lots of ways to drive traffic to
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Is Your Average Cost Per Click High? Here’s How to Fix It.
Is Your Average Cost Per Click High?  Here’s How to Fix It.   Pay-per-click advertising is centered around the ability to lower CPC (cost-per-click) costs.    In other words, if you’re able to pay less for a click, then your cost per conversion will also be less, right?    The
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5 Ad Ranking Questions Everyone Has For Google
 5 Ad Ranking Questions Everyone Has For Google Paid search. Google Ads. Ad Ranking. You have questions, and we’ve got answers. Ad ranking is simple in nature, but finding ways to improve your ad rank is not. What moves, edits, or selections will improve your position, and which ones could
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High User Experience Design
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Minimum Beautiful Product
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Why Does Direct Traffic Matter for Your Brand?
If you hop onto your Google Analytics account, you’ll notice a large chunk of traffic and conversions attributed to “Direct.” 
How Safelite Built A Customer Service Culture, Doubled Revenue By Consulting
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What is Duplicate Content and How Does It Affect SEO?
What is Duplicate Content and How Does It Affect SEO? Even very successful websites get stymied by duplicate content. Think
6 Ways Small Online Stores Can Compete with Mega-Retailers
The sheer scale of mega-retailers like Amazon is difficult to grasp. In 2018, Amazon was projected to earn almost 36
How to Increase Your Domain Authority
  Ask any marketer, and they’ll tell you that the higher your position on Google’s search engine results page, the
5 Steps to Lightning Fast Page Speed
Optimizing page speed can feel like running on a treadmill. There will forever be room for improvement, but these guidelines
5 Ways to Maximize Word-of-Mouth Marketing
  Word-of-mouth marketing is by far the most successful (and cost-effective) tool to convert potential customers. All it takes is
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